Interactive Gifts are virtual items that viewers can send to creators’ content during their LIVEs. These Gifts create engaging, meaningful interactions between viewers and creators and contribute to creating a more fun, enhanced overall LIVE experience.
For detailed instructions on designing an Interactive Gift effect, we highly recommend you review our Interactive Gift Effect Challenge Design Guidelines Guidebook.
TikTok LIVE invites you to create a LIVE Interactive Gift effect that enhances livestream interactions. Whether it’s adding stylish props, boosting stage energy, or making the experience more immersive, your creation could be featured in TikTok LIVE and win cash prizes!
Submit your effect by March 14, 2025 for a chance to win up to $2,000 USD!
Your effect should fit into one of four themes:
Style Gift: Use props or accessories to enhance a creator’s personal style and aesthetics
Appreciation Gift: Design a gift effect that expresses viewers’ appreciation and gratitude for the creator
Performance-Amplifying Gift: Create a gift effect that syncs with the creator’s movement
LIVE Stream-Enhancing Gift: Develop interactive gifts that make the livestream more engaging and immersive
This challenge is open to creators who reside in the following regions:
Albania, Algeria, Andorra, Argentina, Austria, Bahamas, Bahrain, Barbados, Belgium, Belize, Bermuda, Bosnia and Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, Columbia, Costa Rica, Croatia, Cyprus, Czechia, Denmark, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, Estonia, Faroe Islands, Finland, France, French Polynesia, Georgia, Germany, Gibraltar, Greece, Greenland, Grenada, Guadeloupe, Guatemala, Honduras,Hungary, Iceland, Indonesia, Ireland, Israel, Italy, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kuwait, Latvia, Lesotho, Liechtenstein, Lithuania, Luxembourg, Malawi, Malaysia, Malta, Mauritius, Mexico, Monaco, Morocco, Mozambique, Netherlands, New Caledonia, New Zealand, Nicaragua, Nigeria, Norway, Oman, Pakistan, Panama, Peru, Poland, Portugal, Qatar, Republic of Moldova, Romania, Réunion, Saint Kitts and Nevis, Saint Lucia, San Marino, Saudi Arabia, Senegal, Serbia, Seychelles, Slovakia, Slovenia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, The People’s Republic of Bangladesh, The Philippines, Trinidad and Tobago, Turkey, Turks and Caicos Islands, The United Arab Emirates, United Kingdom, United States, Uruguay, Venezuela, Vietnam
Challenge Champion (1): $2,000 USD
Best Style Gift (2): $500 USD each
Best Appreciation Gift (2): $500 USD each
Best Performance-Amplifying Gift (2): $500 USD each
Best LIVE Stream-Enhancing Gift (2): $500 USD each
Creative Award (2): $100 USD each
Follow these steps to submit your entry:
Submission start date: February 19, 2025 at 10:00 AM PST
Submission end date: March 14 2025 at 10:00 AM PST
Winners announcement date: April 25, 2025
A message will be sent to your inbox, and you can also check the challenge’s official webpage after the winner announcement. The prize of the challenge will be sent directly to the winner’s connected payment method.
Yes, we encourage participants to submit more than one effect for each theme.
No, participants can only win one prize.
We encourage you to create unique designs, as long as they align with the challenge themes (listed above) and adheres to the design standards outlined in the guidebook (linked above). Do not feel restricted to the provided examples – they were shared to help you better understand what Interactive Gifts are and how they work in LIVE.
The month following the winners’ announcement, all cash prizes will be distributed through the TikTok Effect House Reward Center. Please ensure your payment information is added and up to date, and that you’ve submitted your tax status, if applicable. Please note, rewards will be forfeited if a valid payment method is not linked to your TikTok Effect House account within 6 months from winning.
Visit here for full terms and conditions. No purchase necessary, void where prohibited. The Challenge Period is between February 19th,2025 at 10:00 AM PST to March 14th, 2025 at 11:59 PM PST. Open to legal residents of a region where Effect House and TikTok are available and who are at least 18 years of age, or the age of majority, at the time of entry. Eleven(11) winners will be selected by a panel of judges based on specific criteria set out in the terms. Username and profile picture of winner[s] will be displayed. Reward:
Challenge Champion (1): $2,000 USD
Gift designs that elevate the creator’s style/aesthetic (2): $500 USD
Gift designs that capture admiration (2): $500 USD
Gift designs that amplify the creator’s performance (2): $500 USD
Gift designs that elevate the live stream experience (2): $500 USD
Creative Award (2): $100 USD
Limit of 1 Reward per person/Challenge. Odds of winning depend on the number of eligible entries received.
For EEA regions, click here.
